Blog – Website Dojo

Black Belt Level Back To School Video Scripts

August 29, 2019 | By Indro Dojo Digital

Ready to master back-to-school time leveraging the power and reach of Facebook and Instagram? Time to practice your video skills because a few awesome videos will help you get the attention of new leads this year. Back-to-school is always a stressful time of year when parents start feeling anxious about their kids and how they’ll […]

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Engage Your Prospects On Social By Telling A Great Story

August 28, 2019 | By Indro Dojo Digital

  Storytelling is a great skill to have when marketing your martial arts school.  Even if you got a marketing degree, chances are there was no storytelling lecture at the time. Afterall, you opened a martial arts school because of your love for the martial arts… Nobody ever mentioned having to become a marketing ninja […]

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SEO: The Good, the Useless & the Truth

April 1, 2019 | By Indro Dojo Digital

In this blog, I will try to shed some light on a topic that generates lots of confusion among martial arts clients that I speak to:  SEO! Everybody wants it, nobody knows what it is or how much it actually does help them. Let’s start by defining SEO: Search Engine Optimization. As the name implies, […]

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Defining Your Customer Avatar

August 5, 2018 | By Indro Dojo Digital

One of the biggest mistakes businesses often make when crafting their marketing message is trying to make a “one size fits all” advertising campaign, often talking about what they do rather then how it helps the customer. Broad, generic ads are very unlikely to resonate with anyone, and will often produce disappointing results. Before you […]

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Understanding Traffic Temperatures

October 2, 2017 | By Indro Dojo Digital

In the online marketing space, the term “Traffic Temperatures” is a very common concept that has especially been propelled forward by the popularity of advertising on Facebook and social media. This is an important concept, because it is one of the MAIN reasons why advertisers fail on Facebook, and why many martial arts school owners […]

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Facebook Advertising for Martial Arts Schools: Getting Started

September 5, 2017 | By Indro Dojo Digital

Getting started with Facebook Ads can seem daunting, but is actually very easy. Mastering the entire platform on the other hand is definitely much more difficult. As a local business, most of the information out there does not apply to your martial arts school. Stay connected to Dojo Digital, and learn only the essential information […]

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