All Posts by Indro Dojo Digital

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About the Author

I’m the founder of Printing Dojo and Website Dojo. We have designed hundreds of martial arts websites and I am sharing my digital marketing knowledge on this blog.

Aug 29

Black Belt Level Back To School Video Scripts

By Indro Dojo Digital |

Ready to master back-to-school time leveraging the power and reach of Facebook and Instagram? Time to practice your video skills because a few awesome videos will help you get the attention of new leads this year. Back-to-school is always a stressful time of year when parents start feeling anxious about their kids and how they’ll […]

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Apr 01

SEO: The Good, the Useless & the Truth

By Indro Dojo Digital |

In this blog, I will try to shed some light on a topic that generates lots of confusion among martial arts clients that I speak to:  SEO! Everybody wants it, nobody knows what it is or how much it actually does help them. Let’s start by defining SEO: Search Engine Optimization. As the name implies, […]

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Aug 05

Defining Your Customer Avatar

By Indro Dojo Digital |

One of the biggest mistakes businesses often make when crafting their marketing message is trying to make a “one size fits all” advertising campaign, often talking about what they do rather then how it helps the customer. Broad, generic ads are very unlikely to resonate with anyone, and will often produce disappointing results. Before you […]

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Oct 02

Understanding Traffic Temperatures

By Indro Dojo Digital |

In the online marketing space, the term “Traffic Temperatures” is a very common concept that has especially been propelled forward by the popularity of advertising on Facebook and social media. This is an important concept, because it is one of the MAIN reasons why advertisers fail on Facebook, and why many martial arts school owners […]

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